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Apart from the main boutique in Paris, Goyard also has freestanding monobrand stores in: • Monaco, 17-19 Avenue de Monte-Carlo• New York City, 20 East 63rd Street at Madison Avenue, and Bergdorf Goodman• Dallas, TX Highland Park VillageOn April 1, 1885, Edmond Goyard officially became the head of Goyard. The name changed to E. Goyard Aîné (the elder). Continuing his father’s work, Edmond Goyard turned the comptoir on rue Saint-Honoré into an elite institution with an international clientele.Edmond Goyard, drawing on his father François Goyard's work, turned the store on rue Saint-Honoré into an increasingly elitist luxury brand with an international clientele. He created the first Goyard advertisements, participated in various World Expositions and opened four branch stores. Jean-Michel Signoles revived Goyard in 1998 – production had been halted by the Second World War. He created state-of-the-art workshops and enlisted the help of his sons Alex, Rémi and Pierre.
Goyard doesn’t advertise, pay celebrities, and its executives rarely give interviews. Yet somehow, the brand has cemented its status as a major luxury fashion player. Its creator is the art director Pierre Tzenkoff. But his artefact — offered personally and privately to clients in a limited edition of 233 — was made in conjunction with Goyard’s owner,.
EXPLORE THE WORLD OF GOYARD. GOYARDOFFICIAL. DISCOVER. The brand was founded by Pierre-François Martin in Paris in 1792 as “House of Martin,” specializing in box-making, trunk-making and packing for the French aristocracy. Martin predated the great trunk-makers to come in the 19th century, and quickly became favored among the French upper-class.
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Goyard is the oldest leather goods maker still in business today. It is the continuation of a malletier founded in 1792 by Pierre-Francois Martin. The Goyard brand history predates even the name Goyard, as the original company was named “House of Martin.”
Since Goyard’s inception some 161 years ago, the trunk and bag-maker has maintained a mysterious and impressive reputation based on quality and prestige. Edmond made his mark by introducing bowls, harnesses, boots, and automobile glasses for common pets into his collection. Then, in 1892, Edmond turned the Y in his family name, Goyard, into the hand-painted Goyardine design that we see today.On April 1, 1885, Edmond Goyard officially became the head of Goyard. The name changed to E. Goyard Aîné (the elder). Continuing his father’s work, Edmond Goyard turned the comptoir on rue Saint-Honoré into an elite institution with an international clientele.
Edmond Goyard, drawing on his father François Goyard's work, turned the store on rue Saint-Honoré into an increasingly elitist luxury brand with an international clientele. He created the first Goyard advertisements, participated in various World Expositions and opened four branch stores.
Jean-Michel Signoles revived Goyard in 1998 – production had been halted by the Second World War. He created state-of-the-art workshops and enlisted the help of his sons Alex, Rémi and Pierre. Goyard doesn’t advertise, pay celebrities, and its executives rarely give interviews. Yet somehow, the brand has cemented its status as a major luxury fashion player. Its creator is the art director Pierre Tzenkoff. But his artefact — offered personally and privately to clients in a limited edition of 233 — was made in conjunction with Goyard’s owner,.
EXPLORE THE WORLD OF GOYARD. GOYARDOFFICIAL. DISCOVER. The brand was founded by Pierre-François Martin in Paris in 1792 as “House of Martin,” specializing in box-making, trunk-making and packing for the French aristocracy. Martin predated the great trunk-makers to come in the 19th century, and quickly became favored among the French upper-class. Goyard is the oldest leather goods maker still in business today. It is the continuation of a malletier founded in 1792 by Pierre-Francois Martin. The Goyard brand history predates even the name Goyard, as the original company was named “House of Martin.”
Since Goyard’s inception some 161 years ago, the trunk and bag-maker has maintained a mysterious and impressive reputation based on quality and prestige.
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